data impacts all aspects of sales and marketing efforts. does your data rise to the challenge?
We surveyed top sales and marketing consultants to find out how they evaluate data providers and asked them to rank in order of importance:
- Verified contact info
- Firmographics (public, private, government, and 501c)
- Reporting hierarchy
- Personnel and project changes
Join DiscoverOrg's Director of Partnerships Krystan Resch, and guests from Skaled, Heinz Marketing, and The Bridge Group, as they review the survey and share what they think sales and marketing teams need to consider when evaluating a data provider for revenue growth.
Principal | Skaled
Monica has over 10 years of experience leading high-performing sales teams and building winning go-to-market strategies at venture-backed startups. Before joining Skaled, her work contributed to successful Fortune 2000 acquisitions of her last 3 companies. Skaled is a modern sales-consulting firm that helps companies implement best in class sales and marketing processes and technology to drive real results.
Founder & President | Heinz Marketing
Prolific author and nationally recognized, award-winning blogger, Matt is President and Founder of Heinz Marketing with 20 years of marketing, business development and sales experience from a variety of organizations and industries. He is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.
Founder & Chief Strategist | The Bridge Group
Trish Bertuzzi is the Best Selling Author of The Sales Development Playbook and founder of The Bridge Group, Inc. She and her team have worked with over 380+ B2B technology companies helping them to unleash the power of Sales Development, Inside Sales and Customer Success. They are on a mission to help companies build repeatable pipeline and accelerate growth using buyer based modern strategies.