6 Steps to double lead generation. YES, DOUBLE. 

It’s no small investment to exhibit at trade shows: Booth cost, logistics, and swag are just a few expenses – in addition to a lot of time spent preparing reps. All exhibitors expect to see a return on that investment: leads. Lots of warm leads.

And collecting a handful of business cards just doesn’t cut it. Join DiscoverOrg’s VP of Sales, Steven Bryerton, as he walks through a 6 step process to double lead generation at your next show.


Steve will guide you through how to overcome the most common trade show challenges for sales and marketers:


  • Identifying who’s going
  • Segmenting and prioritizing your outreach
  • Launching effective Pre and Post-show campaigns
Register now to get the complete 6-step process on July 19th at 11am PT/2pm ET.
Steve Bryerton
VP of Sales | DiscoverOrg

Over 15 years of experience in demand generation, digital marketing, marketing communications, creative direction, and event marketing. Created and implemented programs that produced and nurtured leads, bridged the gap between marketing and sales, and strengthened the company’s brand and reputation. Managed various creative projects and internal communications initiatives. B2B and B2C experience. Idea Guy.

Nancy Nardin 
Founder & CEO | Smart Selling Tools 

Nancy is a pioneer in sales prospecting technology -- Before launching Smart Selling Tools in 2006, Nancy served in sales leadership roles at leading analyst firms such as Gartner Group and IDC. She worked closely with many of Silicon Valley’s leading venture capital firms and the portfolio companies in their charge. She has, at one point or another, worked with more than 30 of the largest high-tech, and telecom firms in the country

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