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Purchasing Decisions Report

How Technology-Purchasing Decisions Are Really Made

Understand just how influence networks affect the success of major technology purchasing decisions.

Fill out the form to the right to download How Technology-Purchasing Decisions are Really Made and get deep insights into your target prospects’ buying process.

Get The Full Report!


Get The Full Report!

 

Purchasing Decisions Report

Understand just how influence networks affect the success of major technology purchasing decisions. This report is co-authored in partnership between DiscoverOrg, The McEntire School of Commerce at The University of Virginia,  and CNET Networks.

Fill out the form to the right to download How Technology-Purchasing Decisions are Really Made and get deep insights into your target prospects’ buying process.

How Technology-Purchasing Decisions Are Really Made

How a business arrives at a purchasing decision is just as important as the purchase decision itself.  

Understanding the purchase decision-making process will give you real world insight into your target prospects and equip you to achieve those big sales wins.  

At DiscoverOrg, we work tirelessly to give you the best insights into that process so you can have meaningful AND winning sales conversations.

In this report you will learn:

  • All about influence networks
  • How IT purchasing decisions are made
  • How IT executives conduct product research
  • About the top 39 job roles involved in making buying decisions
  • And much more
Key Takeaway: 
 
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"The archetype for a successful purchasing decision is based on a strong IT Director/ IT Manager relationship that is well aligned with business executive roles."
DiscoverOrg is the leading global sales and marketing intelligence tool used by over 2,000 companies to accelerate growth. DiscoverOrg’s award-winning solutions provide a stream of accurate and actionable company, contact, and buying intelligence that can be used to find, connect with, and sell to target buyers more effectively – all integrated into the leading CRM, Sales Development, and Marketing Automation Tools in the market. Over 250 researchers refresh every data point at minimum every 60 days – ensuring customers reach the right buyers with the right message at the right time.

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How a business arrives at a purchasing decision is just as important as the purchase decision itself.  

Understanding the purchase decision-making process will give you real world insight into your target prospects and equip you to achieve those big sales wins.  

At DiscoverOrg, we work tirelessly to give you the best insights into that process so you can have meaningful AND winning sales conversations.

In this report you will learn:

  • All about influence networks
  • How IT purchasing decisions are made
  • How IT executives conduct product research
  • About the top 39 job roles involved in making buying decisions
  • And much more
Key Takeaway:

"The archetype for a successful purchasing decision is based on a strong IT Director/ IT Manager relationship that is well aligned with business executive roles."

 
DiscoverOrg is the leading global sales and marketing intelligence tool used by over 2,000 companies to accelerate growth. DiscoverOrg’s award-winning solutions provide a stream of accurate and actionable company, contact, and buying intelligence that can be used to find, connect with, and sell to target buyers more effectively – all integrated into the leading CRM, Sales Development, and Marketing Automation Tools in the market. Over 250 researchers refresh every data point at minimum every 60 days – ensuring customers reach the right buyers with the right message at the right time.

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